Tom's of Maine uses naturally sourced, naturally derived ingredients to create personal care products that work. Toms toothpaste for kids uses calcium and silica for a clean, healthy mouth, while the fruity, fun taste helps build brushing habits naturally. We believe in living for today—and tomorrow! We're guided by our Stewardship Model and over 45 years of expertise. Our passion is finding and combining naturally sourced and naturally derived ingredients to create personal care products that really work. Because our decisions have a lasting impact, we make them thoughtfully.